Target user: Kids aged 4-16

 

Kids, birthday bash, fun, playful, wild, colourful.  With these words in mind, we came out with a range of monsters. These monsters are designed with a colour scheme in mind, not too strong or bold in colours and still look like something you can associate with the bakery shop. Most or I can say all the packaging have a monster character in them, looking as if they are about to eat up the bread. This is a visual image that we would like to attract our little ones when they step into the shop.  This range of packaging includes a bread pack, a 2-in-1 drink and eats cup, an eating aid as well as a baking kit.  Our packaging is designed in such a way to also promote clean and hygiene in eating.  The baking kit is especially designed to promote Baker & Cook’s cooking classes, with tools specially designed by us. The baking kit also serves as a door gift for the kids who attend the birthday bash!